If you're leading AI initiatives — whether your title says Strategy, Operations, Engineering, or something else entirely — you're doing product leadership work. You're deciding what to build, why it matters, and how to get it from idea to reality.

The Blueprint teaches you to lead like a builder. That's a skill set, not a job title. And it's the skill set that's making leaders indispensable again.

Most courses—whether $2K bootcamps or $10K+ university programs—fall into one of three traps:

• Too theoretical — Universities move slowly; by the time a course is approved, the content is already outdated.

• Too shallow — Short bootcamps skim the surface or go narrow (prompting, prototyping, agents). You’d need 3–4 of these to get the same coverage.

• Built for a technical audience — Many courses quickly dive into engineering weeds that senior product leaders don’t need.

Those programs teach you about AI.
The Blueprint teaches you to lead AI.

It’s the only program designed for senior product and business leaders to learn by building. Instead of passively watching videos, you’ll craft custom curriculum based on your goals, and a project tailored to your experience. You'll get insider expert support, and graduate with a portfolio that positions you for AI leadership roles - in your current company, or in the market.

Deep technical skills are not the most important skills for AI leadership. While you need to understand the basics, unless your customers are developers - you need to focus what to build, not how to build it. This program is designed to teach you all the AI basics you need to know, and then help you level up your AI leadership expertise - no matter your technical background!

That’s ultimately up to you.The program is designed to fit within 3 to 6 hours per week, for 8 weeks - but many students have wanted to spend more time on more complex projects. We work with you to determine a project that works with your goals and availability.

Yes! Absolutely! The beautiful thing about a tailored program is that it works for new both absolute newbies to AI, and those with a bit more experience in the area who want to level up or get more hands-on with Generative AI.  So yes, even if you’re new to AI, this is 100% for you too!

Vibe-coding tools are all the rage - but they are far from the full range of tools you can use for prototyping! Our approach in the Blueprint is to expose you to new tools each week, so you can choose the right ones for your capstone project.
We explore:

• OpenAI CustomGPTs and APIs using the OpenAI Playground
• Conversational Chatbots with Voiceflow
• Process automation & Agentic AI tools like Zapier, Make.com, hunch.tools and n8n.io
• 'Vibe coding' tools like Loveable.dev and Replit

Our full library of tool walkthroughs and demos will keep you aware of the latest tools to add to your toolbox!

Upon completing your enrollment, you will receive an email immediately with access to your course portal with introductory material to get you started. This will include details about our weekly live coaching calls and upcoming events.  Each week, new content will be available on Tuesdays at 8 am. You'll also have a group intake call to personalize the materials and discuss your 8-week schedule.

We're kicking off our next cohort Tuesday, February 10th 12-1pm PST. 

We'll meet weekly until our Week 8 Demo Days on April 7th and 8th.

(If this timing isn't right for you, never fear - all our group calls are recorded and posted to your course portal within 24 hours. You can always catch the replay!)

LIFETIME ACCESS: You will have lifetime access to the course content and our online community for the lifetime of this program. This includes our ongoing updates - an invaluable way to stay up to date long after the program ends!

Our programs are intentionally small, hands-on, and high-impact — which means we begin delivering value from day one through proprietary content, live coaching, and access to industry-grade tools.

Because of this, all enrollments are final.

We’re committed to your success, and we understand that timing isn’t always perfect. If something unexpected comes up, you’re welcome to defer to a future cohort at no additional cost. Just reach out to us at [email protected] and we’ll take care of it.

Our goal is to get participants stellar, breakthrough results in their careers that they couldn't get on their own - or anywhere else! This Blueprint program is unique because we tailor the program to you and your AI-related goals. 

In our intake process we'll talk about your goals  and background, and identify the gaps you want to close in the next eight weeks. Each week our homework and labs take you step-by-step through how to create real results building a prototype, giving you not only a working prototype, but the skills to credibly plan the path to production. Being able to build AND articulate what it takes to ship? That's what sets our participants apart.